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	<title>Comments on: Dissing Twitter – The New PR Stunt?</title>
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	<description>upfront commentary on pr, social media and communications</description>
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		<title>By: Ari Herzog</title>
		<link>http://communikaytrix.com/2009/10/11/dissing-twitter-%e2%80%93-the-new-pr-stunt/comment-page-1/#comment-305</link>
		<dc:creator><![CDATA[Ari Herzog]]></dc:creator>
		<pubDate>Fri, 30 Oct 2009 05:06:06 +0000</pubDate>
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		<description><![CDATA[I thought Scoble was on to something when he followed the antics of dozens before him, including yours truly. But when he&#039;s now following 10,000 peeps, you&#039;re telling me that wasn&#039;t a publicity stunt?]]></description>
		<content:encoded><![CDATA[<p>I thought Scoble was on to something when he followed the antics of dozens before him, including yours truly. But when he&#8217;s now following 10,000 peeps, you&#8217;re telling me that wasn&#8217;t a publicity stunt?</p>
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		<title>By: Kasey Skala</title>
		<link>http://communikaytrix.com/2009/10/11/dissing-twitter-%e2%80%93-the-new-pr-stunt/comment-page-1/#comment-255</link>
		<dc:creator><![CDATA[Kasey Skala]]></dc:creator>
		<pubDate>Sun, 11 Oct 2009 16:23:52 +0000</pubDate>
		<guid isPermaLink="false">http://communikaytrix.com/?p=305#comment-255</guid>
		<description><![CDATA[Absolutely a publicity stunt. Celebrities need/want people talking about them. What better way then saying you&#039;re leaving Twitter. It got her some buzz, but in a week no one will be talking about it. What&#039;s the ROI on that?

Here&#039;s a question: why are people doing this with Twitter? Notice that she didn&#039;t leave Facebook. What does this say about Twitter and what does it say about Facebook?

In the end, I don&#039;t think this has any value or impact for her. It won&#039;t sell more records, it won&#039;t sell more concert tickets. It&#039;ll get her some press coverage, but it&#039;ll die down quickly. 1 celebrity off Twitter, hundreds still on - no biggie.]]></description>
		<content:encoded><![CDATA[<p>Absolutely a publicity stunt. Celebrities need/want people talking about them. What better way then saying you&#8217;re leaving Twitter. It got her some buzz, but in a week no one will be talking about it. What&#8217;s the ROI on that?</p>
<p>Here&#8217;s a question: why are people doing this with Twitter? Notice that she didn&#8217;t leave Facebook. What does this say about Twitter and what does it say about Facebook?</p>
<p>In the end, I don&#8217;t think this has any value or impact for her. It won&#8217;t sell more records, it won&#8217;t sell more concert tickets. It&#8217;ll get her some press coverage, but it&#8217;ll die down quickly. 1 celebrity off Twitter, hundreds still on &#8211; no biggie.</p>
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